Would you like to try out a test lasting 5 seconds? This article is all about testing the BHPH (or landing) page to see how actual people respond when they reach it. You can get many answers from the web statistics, numbers and figures. Some surprising information can be obtained from people. To find out what your site visitors do when they are on it, you need to know where and how they go. It is important to test your site in real life with other people. This will give you immediate feedback, discover more!

You can choose random people, but it is best to pick those who have never been on your website. You can ask your volunteers to shut their eyes while they are seated at the screen. Next, you will take them directly to your website’s home page. You can ask your students to look at the screen and then select the option that they find most appealing. TIMEM THEM…time them as they search for the item you want.

It’s important to ask: Are they visiting the site in the place you intend them to go? Clicking through to more pages is a good thing. However, you would prefer that they click on the pages you desire, to sell them cars.

You would lose the majority of your visitors if they stayed on your website for more than five seconds. You should take a look at your web page and see what you can change in order to move the visitor to the desired destination within five seconds. It’s tough. Your opportunity is lost if your customers leave your Buy Here Pay Here page before they fill out and submit your credit request.

The answer is 5-10. This is not intended to be a scientific study, but rather aimed at bringing awareness. It’s worth a try, the results might surprise and educate you.

Charles Pompey runs DigAps.com, Car-Lotta Credit and Car-Lotta Credit.

DigAps.com…Comprehensive Web Sites and Internet Merchandising ONLY for Buy Here Pay Here dealers. Charley is a BHPH Web Site Builder, he builds online results-oriented sites for dealers. He also manages PPC campaigns, offers advertising consulting services, gives presentations to dealer groups in 20 states, and does individual speaking and consultation. DigAps.com gets you more credit applications as well as sales through your website within the first thirty days.

I’m Jane. She is a single mother, and she relies on her car to travel to work and drop her kids off at school. Unfortunately, she is unable to get regular auto financing due to her poor credit score. If you are looking for buy here/pay now car lots, we can help – click here.

Jane decides it is a good idea to visit a nearby BHPH showroom to inquire about their assistance in getting her into a vehicle. She selects a car she loves from a second-hand dealership and agrees on the financing terms. Jane recognizes this as the best way to get her car, despite having to pay a significant down payment and high-interest rates.

Jane leaves the lot with her new car after a pleasant visit at the dealership. She is delighted to have the ability to transport herself again.

The first few months are easy. Jane is responsible with her monthly payments and appreciates the freedom that a vehicle gives to her. Unfortunately, she soon finds it hard to make her payments due to unexpected expenses, including the medical bills for her child.

The dealership shows compassion and is willing to work with her to solve the problem. They propose to temporarily reduce Jane’s monthly payments and to extend the term of her financing arrangement. Jane’s payments become more difficult over time and the dealership is in need of patience.

Finally, the dealer dispatches a repo man to retrieve it. Jane is in deep despair. Jane has spent a lot on the car but it isn’t there anymore. Again, without a means for transportation, she struggles to make ends met.

Jane’s story, although fictional, is not unheard of. Unfortunately, many consumers resort to BHPH loans as a last alternative, and only then can they afford to make the payments. If this happens, they risk having their property taken away. While some people might find BHPH financing a great alternative, it’s important that you fully understand the risks of the process and be aware of your financial status before agreeing to the terms.